Multi-Manufacturer
Bringing together key manufacturers in a category, department or store can be very effective in maximizing sales and creating buzz for a program. By pulling together marketing funds, there are more opportunities to create additional excitement with in-store POS.
On your Mark, Get Set, Sell!
RGI worked with a national retailer and the participating CPGs to create a program centered on the Daytona 500. RGI not only worked on the communication of this program but also developed several customized pieces outside traditional signage that could be easily executed at store level and helped highlight the participating manufacturer’s products.